MONDAY is an award-winning, modern haircare brand making luxury more inclusive. Our quality haircare formulations are free from things like SLS/SLES, parabens and animal testingand don’t cost the earth. Our beloved pink packaging is also 100% recyclable and made using recycled materials.

“Exclusivity” used to be a big buzz word in beauty. But we didn’t want that. MONDAY is all about making luxury more inclusive, which is why we make our products widely available at an affordable price point. We don’t believe you should have to pay more for bottles that look good in your shower, or for products that uphold values like being cruelty free, 100% recyclable and free from SLS and parabens.

We believe good hair should be an everyday thing, and not just saved for special occasions (or Zoom job interviews). Monday is typically the day when you set fresh intentions and have the whole week stretched out ahead of you. We loved that optimism for MONDAY.

MONDAY Haircare was conceptualised and founded by beauty-obsessed entrepreneur Jaimee Lupton. Jaimee was inspired to create a range of products that provide the benefits of salon-quality formulations, but at supermarket prices. Since launching MONDAY in early 2020 she has been named an Under-30 Achiever of the Year, a Beauty Entrepreneur of the Year, and MONDAY has won several major beauty awards.

You can buy MONDAY Haircare online and in-store from one of several major retailers. Head to our Stockists page for more information and to buy our products.

MONDAY is currently available in over 30 countries around the world, including Austria, Australia, Bulgaria, Canada, Czech Republic/Czechia, Denmark, Finland, France, Germany, Hungary, Mongolia, Netherlands, New Zealand, North Macedonia, Norway, Philippines, Poland, Portugal, Romania, Serbia, Slovenia, South Africa, Sweden, United Arab Emirates, United Kingdom (England, Scotland, Wales and Northern Ireland), United States and Vietnam.


Our range consists of Shampoo, Conditioner, Dry Shampoo and a daily ingestible supplement, our Hair Gummies. You can find more here.

Have thin, fine or oily hair? 
Try VOLUME Shampoo and Conditioner.

Have curly, wavy or frizzy hair?
Try SMOOTH Shampoo and Conditioner.

Have dry, coarse or coily hair?
Try MOISTURE Shampoo and Conditioner.

Have normal hair or hair that needs extra TLC?
Try GENTLE Shampoo and Conditioner.

Yes! In fact, we encourage it. Perhaps you have thin/fine hair that needs a thorough cleanse, but ends that tend to get dry: then you’d combine our VOLUME Shampoo with our MOISTURE Conditioner. If you’re unsure which products are right for you, you can check out this handy guide

VOLUME! It gives a thorough clean to all hair types, but is especially good at ridding oil, dirt and build-up from hair that becomes overly oily or weighed down by product. If you have oily roots, try applying Conditioner to your ends only and avoid your roots.

Again, VOLUME is our recommendation for thin or fine hair. GENTLE can also be ideal for your hair type, as long as you don’t have excess oil and build-up. Those with thin and fine hair should avoid applying Conditioner directly to their roots, and instead concentrate product on the ends.

If you have dry or dull hair, MOISTURE is the one for you. It contains hydrating naturals such as Hydrolyzed Rice Protein, Coconut Oil, Shea Butter, Vitamin E and Provitamin B5.

We’d recommend either SMOOTH or MOISTURE, as those have been formulated for hair that needs a little extra moisture, shine and shape. They’re typically the favourite for people with curls and waves—and SMOOTH is especially talented at taming frizz!

We’d recommend MOISTURE, which contains Shea Butter and Coconut Oil: ingredients that are important for keeping coiled hair follicles hydrated and soft. MOISTURE has been formulated using Sodium Cocoyl Isethionate (SCI): a cleanser known to work well with curly and coily textured hair, and be more gentle on scalps than other, sulphate-based cleansers. MONDAY Shampoos and Conditioners importantly also don’t contain SLS or parabens, which can be detrimental to coily hair.

In a round of consumer testing we performed in 2021, the highest overall ratings came from those with 4B Coils and Type 3 Curls, and out of all other hair types, our products are actually most beloved by people with Afro-textured hair.


We have tested our formulas with many Keratin treatments, and found them to be safe to use together. However we do always recommend consulting your haircare professional to ensure that MONDAY (and any other products you’re using) are suitable for the particular Keratin treatment being used on your hair.

Yes! We’ve received really great feedback from people with colour-treated hair about MONDAY. We recommend our GENTLE range for treated hair that needs a little extra TLC.

For those with existing hair extensions, our recommendation would be to use either our SMOOTH or GENTLE Shampoo and Conditioner. Just be sure to keep the Conditioner away from bonds, wefts and tapes—and always double-check with the stylist who performed your service before use.

Unfortunately MONDAY isn’t formulated especially for sensitive or irritated skin or scalp, so we’re not able to recommend any of our lines for those skin types. We’d recommend looking for products that are specially formulated for sensitive and/or irritated skin, if you’re not already!

Yes, MONDAY Haircare’s products are dermatologically tested! And with a PH level of 5, our Shampoo and Conditioner formulas are also PH-balanced.

The PH level of our Shampoos and Conditioners is 5.

While our products have been dermatologically tested on adults and shown to be safe, we don’t test them on children and babies, which technically means we can’t recommend it. As with anything, their skin and hair can respond differently, and their tolerance to certain ingredients is lower—so it’s always best to err on the side of caution and instead use products that are specially formulated for infants.

Everyone’s needs during pregnancy are different, and we recommend consulting your healthcare professional about the cosmetic and haircare products that are best for you during this time.

Our unopened Shampoo and Conditioner bottles have a shelf life of three years (36 months). Once opened they have a shelf life of 12 months. We recommend storing them in a cool spot out of direct sunlight and where possible, avoid opening the twist-top pump, so that the formula isn’t exposed to unnecessary air and/or moisture. Expiry dates can typically be found on the bottom of your bottle or packaging.


Always refer to the product packaging (i.e. the back of the bottle) for the most accurate list of ingredients. As a guide, we do include ingredient listings on each of our Product pages which you can click through to from here. Find the line you’re interested in, then drop down on the Shampoo and/or Conditioner ingredient listings. 

Please note that while we strive to keep these ingredient lists as accurate as possible, slight improvements to formulas over time mean they can vary depending on market and/or retailer. All ingredient information listed on this website should be used as a guide only. 

If you have a known allergy to any of the ingredients included in our products, you should refrain from using them. If you’re unsure, contact your physician or health care professional for clarification. The back of our bottles will always have the most accurate information printed for that product, but you can also use the ingredients listed under each product in Our Range as a guide. If you need a hand deciphering our ingredient list or want to double-check if our formulations include a specific ingredient, feel free to reach out to us. As with any cosmetic product, if you experience a reaction after using one of our products, please discontinue use immediately. If you have a concern, please reach out to our team via the Contact Us page.

SLS stands for Sodium Lauryl Sulfate, and is a cleansing surfactant (meaning it attaches to and removes oil-based dirt) commonly used in shampoos, cleansers and even toothpaste. SLS and other surfactants are what give products that foaming, lathering effect and leave a super-clean feeling. However, SLS can be quite drying, and many people find it harsh on their hair and skin. As such, we use more gentle cleansers such as the coconut-derived Sodium Olefin Sulfonate and Sodium Cocoyl Isethionate, which still give a lather without that same harshness.

Parabens are a type of preservative commonly used in cosmetics to help stabilise a formula and prevent things like mould and bacteria developing in the bottle. Cosmetics such as shampoo and conditioner do need some form of preserving ingredient, but many people find Parabens to be harsh, so we look to alternatives such as Phenoxyethanol: an effective and very stable antimicrobial.

Yes, they sure are! None of our Shampoos or Conditioners contain gluten, and as such are considered gluten-free.

Our formulas contain a gentle fragrance based on gardenia. They also contain some ingredients that are lightly scented by their nature, such as ginger extract.


Yes! MONDAY Haircare is approved as cruelty-free under the Leaping Bunny programme by animal protection and advocacy organisation Cruelty Free International. We’re also proud to be recognised by PETA (People for the Ethical Treatment of Animals) as a brand that does not test on animals.

Yes! MONDAY Haircare believes that beauty products should be cruelty-free, and is proud to be approved as cruelty-free under the Leaping Bunny programme, by animal protection and advocacy organisation Cruelty Free International. A global programme, Leaping Bunny requires cruelty-free standards over and above legal requirements. All of our products are approved under the Cruelty Free International Leaping Bunny programme, the internationally recognisable gold standard for cruelty-free products. We adhere to a fixed cut-off date policy and proactively monitor our suppliers to ensure that our products continue to adhere to the Leaping Bunny criteria. Our supplier monitoring system is also independently audited. For more information about Cruelty Free International, Leaping Bunny and Leaping Bunny criteria, you can visit their website.

Yes, MONDAY Haircare is certified by PETA (People for the Ethical Treatment of Animals) as a brand that does not test on animals. You can read more about PETA—and MONDAY’s status—on their website.

Yes, MONDAY bottles are fully recyclable! All our bottles are made from 100% recyclable HDPE plastic and our pumps are made from 100% recyclable plastic, which means you can add them to your regular plastic recycling bins and they shouldn’t end up in landfill. (Be sure to wash them out with you in the shower first!) Our bottles also contain 20% post-consumer recycled plastic.

Our Shampoo and Conditioner Refill Pouches are in the works—watch this space!

We’re certainly not trying to rob you of liquid gold, we promise! Our bottles contain the volume of Shampoo or Conditioner that’s printed on the front of the bottle (depending on which size you purchased). It’s actually that the bottle is a little bigger, as excess space is needed during production to ensure there’s no overflow when the pump is inserted.

Our products are made using best-in-class ingredients and manufacturing facilities in China, in compliance with all regulations in the 14 countries they’re sold in (including the United States, United Kingdom and Europe). Our manufacturing partner holds BRC, SEDEX and ISO4001 certifications, which are global frameworks ensuring ethical standards and integrity across product safety, quality and worker conditions, among other things.

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