NERDY ABOUT PRODUCT INGREDIENTS? US TOO.
We’re all about incorporating natural ingredients that are good for – rather than harsh to – your hair. But we didn’t want to just throw them in for the sake of being natural – they’ve gotta stack up under a microscope, too.
Through hours of research and development (think: cool white lab coats) we’ve been able to combine the best of nature *and* science to help create premium formulations that work extra hard. Of course we have to use their fancy, science-y names on the back of the bottle, so the below guide will help you interpret what they are and all the nice things they can do for your hair. (You can borrow our coat if you like.)
SHEA BUTTER
BUTYROSPERMUM PARKII - (SHEA) BUTTER
Vitamin E is an antioxidant that works to protect cells from free radicals, and has been known to help support a healthy scalp and hair growth. It’s found readily in nuts and broccoli, but handily, we’ve also included it in our range. (You should probably still eat your broccoli.)