01
ANIMAL TIKTOKS, NOT TESTING
We’re approved as cruelty-free under the Leaping Bunny programme by animal protection and advocacy organisation Cruelty Free International. We’re also proud to be recognised by PETA (People for the Ethical Treatment of Animals) as a brand that does not test on animals.
02
MONDAY GIVES BACK
Part of our commitment to making luxury more inclusive means ensuring personal care is accessible to people who need it most. We partner with a charity or not-for-profit in each of the regions MONDAY is sold in, to help provide beauty essentials to vulnerable women and girls in a way that respects and is tailored to their needs.
03
WE HAVE HIGH STANDARDS
Our manufacturing partner holds BRC, SEDEX and ISO4001 certifications, which are global frameworks ensuring ethical standards and integrity across product safety, quality and worker conditions, among other things.
04
MAKING PLASTIC FANTASTIC
Our beloved pink bottles don’t just look good in the shower – they’re made using 20% recycled plastic and are 100% recyclable when you’re done with them (including the pump), so they won’t end up in landfill. They’ll also soon be refillable.
05
SQUARE UP
The rectangular shape of our bottles wasn’t just an aesthetic choice – it means they can be packed more tightly and efficiently during transit. The pump top gives you just the right amount of product, so it can be used on your hair, and never wasted down the shower drain.
06
COMING UNSTUCK
All the labelling on our bottles is screen-printed straight onto the surface – so no sticky plastic labels (which can otherwise hinder recyclability).
PACKING IT
Our bottles have a journey to landing on a shelf near you, and while you might not be there for the ride, that doesn’t mean it’s not important we get it right. Our outer boxes for distribution are made using recycled content, and they don’t contain packaging such as plastic fillers, bubble wrap or polystyerene – only (recyclable) cardboard and paper inners. Our MONDAY packing tape is also made from 100% recycled content—printed with eco friendly soy-based ink, and is water-activated – which means no non-biodegradable gloss or wax.
08
CHILDREN OF THE EVOLUTION
As our brand grows and evolves, so will our sustainability practices. We’re constantly looking for ways to do (even more) good. Call it progress on the path to perfection.